Tag: designs
Shall we play protecting our products? Design as a differentiating factor in the toy industry
Fakes are a major headache for toy companies. Counterfeiters, who even manage to obtain industrial property rights in their designs, are becoming increasingly more sophisticated. Let’s look at a few cases. Despite the general drop in consumption following lockdown in 2020, the toy industry has managed to emerge stronger than ever by taking advantage of […]
EU Design legislation under scrutiny: is a new Directive in sight?
The European Commission has published a report evaluating EU legislation on design protection, which assesses the overall functioning of the design protection system both at EU and national level, in what may be the first step towards a new Directive. By way of a quick reminder, designs protect the appearance of the product itself and/or […]