Blog
Beyond litigation: strategic use of mediation in EU trademark conflicts
The EUIPO’s recent expansion of its Mediation Services represents a significant shift in how EU trademark disputes can be resolved. Instead of relying solely on adversarial proceedings, parties now have access to a confidential, flexible and business-oriented alternative that allows them to pause formal deadlines, negotiate without pressure and work toward tailored, mutually beneficial agreements. […]
Let the games begin: the video game as a key player of the entertainment industry
From a niche pastime to a global phenomenon, video games now stand as a driving force of the entertainment industry. Beyond creativity and technology, they embody a complex fusion of art, technology, and law. As multifaceted works, video games demand thoughtful legal analysis and strategic intellectual property planning from development to launch. (Video) Gaming has […]
EU public consultation on detecting and labelling AI-Generated content concludes: towards greater transparency
The European Commission has taken a decisive step toward implementing Article 50 of the Artificial Intelligence Regulation (AI Act) through a public consultation—now concluded—focused on how to detect and label AI-generated content. The goal is to define, before 2026, guidelines and a Code of Practice to ensure transparency and inform users that they are interacting […]
How is Peru using IP to protect its local recipes and premium products?
Famed as a world class cultural and culinary destination, Peru has taken decisive steps to protect its traditional recipes and emblematic products using IP. Geographical indications (GI or IG in Spanish) and traditional speciality guaranteed (TSG or ETG in Spanish) labels have been introduced through INDECOPI to preserve the country’s rich gastronomic heritage. Internationally, Peru […]
Mexico: Good and bad practices in AI use at companies
AI use is on the rise in people’s daily activities inside and outside work. Many use them for the searches they used to do on Google, to plan trips, keep a diary, get psychological guidance, obtain business advice or draw up contracts, among other uses. When these activities are carried out in a personal sphere, […]
Trademark squatting: when your trademark already has an owner
The Spanish Patents and Trademarks Office (OEPM) has declared the Arturo’s trademark (related to food and accommodation services) invalid, after finding the application was filed in bad faith. The agency observed that the only reason for applying for registration of the trademark was to seek a ransom from the party the applicant believed to be […]