Author: Cristina Mesa
360º Advertising: in the spotlight of the Competition Authority and the courts
05/20/2020
The Spanish Competition Authority (CNMC) has set its focus on 360º marketing and already sanctioned several production companies for broadcasting undercover advertising. One of such sanctions was recently analysed by the Supreme Court, which confirmed the 324,000 euros fine that the CNMC had imposed on Mediaset for undercover advertising of parapharmaceutical products on the program […]
Limits on industrial designs protecting packaging: for the General Court of the European Union the external appearance is crucial
05/20/2020
The European Court of Justice has issued an important decision for the packaging industry which helps to better define the scope of protection that is granted to packaging and with it, the strategy that should be followed both when preparing the application as well as when assessing the likelihood of success in a case of […]